GMI’s November webinar explores how to boost respondent engagement
30 October 2008Want to combat declining response rates and low-quality data in your surveys? Curious about ways to boost respondent engagement beyond incentive programs? GMI’s November webinar will tackle these concerns and provide some practical and effective suggestions for fighting off respondent boredom and fatigue.
Join Deborah Sleep, Founder and Managing Director of UK marketing research firm Engage Research, and Jon Puleston, Vice President of GMI’s Interactive Group in London, as they reveal the findings of a thorough research-on-research project showing what causes respondent boredom and drop-out in online surveys, and how Flash® animation can maintain higher levels of respondent engagement to generate better-quality data.
Click here to sign up for this complimentary hour-long webinar, which will take place on Wednesday, November 12th, at 10:00 a.m. PST. You won’t want to miss it!
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