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GMI and TechTarget join forces to build premier online IT panel

GMI has struck a strategic partnership with publisher TechTarget to provide market research professionals with direct access to an even broader community of IT professionals and decision-makers worldwide. GMI built, manages and operates the TechTarget IT Research Panel, implementing modern techniques to create a high-quality double-opted in panel of real IT professionals and decision-makers who actively participate in online research.

TechTarget’s own proprietary database of over 6.6 million registered users is derived from the company’s 50 technology-specific websites, of which more than 2.2 million corporate IT professionals have agreed to participate in online market research. GMI can confidently deliver completed surveys from IT professionals and technology purchasers in the USA, the UK, China, Japan, India, France and Germany to name just a few.

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